SendtoNews is pleased to report that, according to March 2016 comScore data recently released, SendtoNews’ US Publisher Network jumped from 7th position to 4th position for sports videos viewed. comScore’s monthly report indicates that 78.6MM sports videos were viewed across SendtoNews’ US publisher network during March, up from 26.9MM in February 2016.
“We were very pleased to see our comScore ranking improve with the extensive video delivery growth we experienced during March”, states Executive Chairman, Matthew Watson. “In the last three years, we have assembled the largest premium network of digital publishers in North America with an enormous combined audience. We’re also pleased to see that we ranked #3 across the USA in video views per viewer -- only slightly behind Yahoo Sports / NBC Sports Network with 23.7 videos per viewer confirming that our audience is highly engaged, loyal and interested in the sports video content we are delivering. That’s what advertisers are looking for. ”
SendtoNews’ video viewing growth during March can be attributed to the exciting exclusive and co-exclusive content delivered through its sports video ad platform for NCAA March Madness, MLB spring training, NBA final regular season games (particularly with the Golden State Warriors streak towards record consecutive wins) and PGA Tour.
SendtoNews is North America’s leading Sports Video Ad Platform serving an expanding publisher network of more than 1500 news properties. SendtoNews generates over 150 million monthly video views through the distribution of exclusive and semi-exclusive content from 75+ sports leagues, including the NBA, MLB, NFL, NASCAR, PGA Tour, NCAA and Premier League Soccer.
SendtoNews' sports video content is both VAST and VPAID compliant and the architecture of its video player technologies, as well as its independent analytics partnerships, address market needs for transparency around viewability and invalid traffic.
For brand advertising inquiries, email firstname.lastname@example.org. For content distribution inquiries, please email email@example.com You can also visit www.SendtoNews.com, follow us @sendtonews or call toll free 855.590.1991.