Source: Douglas Magazine
Author: Amanda Wilson
As the economic effects of a pandemic continue impacting small business, the B.C. government and local tech communities are stepping up to help them better access digital tools for growth and solutions.
Western Economic Diversification Canada provided $100,000 to Nanaimo’s Innovation Island Technology Association earlier this year to develop the Digital Economy: Rapid Response + Resiliency Program (DER3). It has since expanded it to communities across B.C with the support of Innovate BC.
DER3 provides one-to-one business and technical expertise for companies hoping to improve their digital capacity. An example of expanding into the digital economy is setting up a website and e-commerce platform to sell to customers online or expand their digital footprint, giving them the tools they need to respond to physical restrictions and expand to new markets.