SendtoNews allows Newsy to extend its reach to over 1,800 digital publishers see more
SendtoNews (STN), North America's largest independent Online Video Platform, has entered an agreement to add Newsy digital video content to its library, making it available to over 1,800 digital publishers.
Newsy is a national news network that delivers breaking, world, science, tech and political news videos, that empower their audience with facts and context to make informed decisions. They deliver inspiring stories of people and places you won't find anywhere else — opinion-free, 24 hours a day, seven days a week.
"Helping content partners like Newsy reach new audiences has always been a strategic priority for SendtoNews," says Matthew Watson, CEO, SendtoNews. "Newsy’s content delivers amazing quality for our publishing partners and drives engagement and retention of their audiences.”
Newsy is the latest content partner to join STN's platform of over 200 providers, including MLB, NBA, Associated Press, Bloomberg, Conde Nast, Rolling Stone, Variety, and more. STN delivers this content to over 1,800 digital publishers across North America, helping content providers extend audiences for their video beyond their owned and operated properties.
The SendtoNews online video platform helps content providers get their brand in front of a +90% unique and incremental audience by delivering their video in contextually relevant editorial environments on local, regional and national publishers. SendtoNews Smart Match AI-powered video player intelligently matches editorial content with the most relevant video in the STN library and instantly embeds it in the article. This allows publishers to include relevant video in their articles seamlessly and intuitively while providing more opportunities for brand extension to content providers.
Adams Publishing, a Leader in Community Newspapers Selects SendtoNews as OVP see more
SendtoNews (STN), North America's leading independent Online Video Platform, announced that it has been selected as the exclusive online video platform by the Adams Publishing Group. SendtoNews gives Adams Publishing Group and their sites access to 5000 new videos a day and a library of over 1 million videos from premium brands like MLB, NFL, NBA, Bloomberg, Rolling Stone, Condé Nast, and up to 200 others at zero cost.
With more than 30 dailies and 100 non-daily publications in 20 states, Adams Publishing Group is a leading provider of community newspapers serving more than 34 million people. The STN online video platform will provide Adams Publishing Group with video content spanning all categories including sports, news, business, entertainment, lifestyle, weather, travel, and more.
The SendtoNews Online Video Platform includes STN Smart Match, an AI feature of its player that identifies keywords in Adam’s editorial content then automatically embeds the most relevant video into the article upon publishing, reducing the time and costs associated with bringing premium digital video content to its readers.
“Being a community newspaper, the quality of content on our sites is critical,” said Michael Martoccia, VP Digital Sales and Marketing, Adams Publishing Group. “With SendtoNews, the experience will be improved with contextually relevant, premium video content that our communities and readers will enjoy.”
“Adams Publishing Group plays an important role in the communities they serve,” said SendtoNews Director of Publisher Success, Kyle Orr. “SendtoNews will help them grow and thrive with premium content, technology and monetization all at no cost, while providing significant revenue.”
SendtoNews has helped over 1800 publishers like Adams publishing by shouldering the time, cost and complexity of sourcing, hosting and monetizing premium video content with their online video platform so that they can focus on writing engaging content that serves their community.
SendtoNews also has helped publishers learn more about digital video strategy for increasing revenue and building user engagement over the next 12 months at their inaugural Digital Video Leadership Series.
SendtoNews will allow Future plc to extend their reach across over 1800 digital publishers see more
SendtoNews (STN), North America's largest independent Online Video Platform, has announced it has entered an agreement to add Future plc's digital video content from their leading brands, including TechRadar, GamesRadar, Space.com, and Tom's Guide.
Future plc is a global multi-platform media company with successful brands in specialist consumer and B2B sectors, including technology, gaming & entertainment, music, creative & photography, home interest, education, and television. Future will leverage the SendtoNews online video platform to add to their existing audience of over 260+ million worldwide viewers passionate about their expert content.
"This agreement with SendtoNews extends the reach of our most popular video content to entirely new audiences," says Claire MacLellan, Chief Operating Officer, Future plc. "By teaming with STN, we're excited to bring an even more powerful experience to our audience, and in turn, grow our brand through contextually relevant editorial placements on their platform."
Future plc is the latest content partner to join STN's platform of over 200 providers, including MLB, NBA, Associated Press, Bloomberg, Conde Nast, Rolling Stone, Variety, and more. STN delivers this content to over 1800 digital publishers across North America, helping content providers extend audiences for their video content beyond their owned and operated properties.
"Helping our content partners reach new and unique audiences has always been a strategic offering of SendtoNews," says Biagio DeCesare, Director of Content Operations, SendtoNews. "Future's content delivers amazing quality for our publishing partners, and we are excited to help them extend their brand across our platform. We are confident both our publishers and their audiences will enjoy this quality video content."
The SendtoNews online video platform helps content providers get their brand in front of a +90% unique and incremental audience by delivering their video in contextually relevant editorial environments. SendtoNews Smart Match AI-powered video player intelligently matches editorial content with the most relevant video in the STN library and instantly produces it upon publishing the article. This allows publishers to get video into their articles seamlessly and intuitively while providing more opportunities for brand extension to content providers.
SendtoNews Video Inc. again one of North America’s Fastest-Growing Companies see more
SendtoNews (STN), North America’s largest independent Online Video Platform, announced it ranked 346 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, and energy tech companies in North America now in its 26th year. This marks the 4th consecutive year SendtoNews ranked in the Technology Fast 500 with previous rankings of 24th in 2017, 243 in 2018, and 292 in 2019.
Additionally, SendtoNews was ranked 9th on the Enterprise Fast 15, a section of the Deloitte Fast 50 dedicated to leading companies with significantly established revenue through the growth period measured.
“While consistent growth is an amazing achievement, it’s a marker of our larger success in helping all our partners succeed with digital video,” says Matthew Watson, SendtoNews CEO. “Thanks as always to Deloitte for this recognition and congrats to everyone on the list. Our achievement is shared by not only everyone at SendtoNews but our publishing, content and advertising partners as well.”
The long-term sustained growth of SendtoNews is credited to helping their partners thrive in a digital environment by delivering industry-leading content, technology, and monetization via their online video platform. SendtoNews provides over 1800 digital publishers with an award-winning online video technology platform along with premium content from 200 providers like the NFL, MLB, NBA, Associated Press, Bloomberg Variety, Condé Nast and Rolling Stone at zero cost.
“For more than 25 years, we’ve been honoring companies that define the cutting edge, and this year’s Technology Fast 500 list is proof positive that technology — from software and digital media platforms to biotech — truly does permeate so many facets of our lives,” said Paul Silverglate, vice chairman, Deloitte LLP, and U.S. technology sector leader. “We congratulate this year’s winners, especially during a time when innovation is needed more than ever to address the monumental challenges posed by the pandemic.”
About Deloitte’s 2020 Technology Fast 500™
Now in its 26th year, Deloitte’s Technology Fast 500 provides a ranking of the fastest-growing technology, media, telecommunications, life sciences and energy tech companies — both public and private — in North America. Technology Fast 500 award winners are selected based on percentage fiscal year revenue growth from 2016 to 2019.
In order to be eligible for Technology Fast 500 recognition, companies must own proprietary intellectual property or technology that is sold to customers in products that contribute to a majority of the company’s operating revenues. Companies must have base-year operating revenues of at least $US50,000, and current-year operating revenues of at least $US5 million. Additionally, companies must be in business for a minimum of four years and be headquartered within North America.
Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a U.K. private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. DTTL and each of its member firms are legally separate and independent entities. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. In the United States, Deloitte refers to one or more of the U.S. member firms of DTTL, their related entities that operate using the “Deloitte” name in the United States and their respective affiliates. Certain services may not be available to attest clients under the rules and regulations of public accounting. Please see www.deloitte.com/about to learn more about our global network of member firms.
The 2020 Growth list ranks SendtoNews 70th out of 415 entries for five-year revenue growth see more
SendtoNews (STN), North America’s leading independent Online Video Platform designed to help publishers increase revenue and engagement, and improve user experience, today announced it has been recognized as one of the fastest growing companies for the third consecutive year.
This ranking on the 2020 Growth List demonstrates SendtoNews’ value to publishers and the sustainable growth that results from helping countless partners succeed using SendtoNews’ Online Video Platform. Today, the SendtoNews library of over 1 million videos from premium providers like MLB, NFL, NBA, Bloomberg, AP, Rolling Stone is used by more than 1800 leading digital publishers in North America to help engage their users and increase revenue including NY Post, National Post, NY Daily News, LA Times, Toronto Sun and Chicago Tribune.
With five-year revenue growth of 972%, SendtoNews ranked number 70 on the 32nd annual Growth List from Canadian Business. This follows their ranking of 4th in both 2018 and 2019.
“The companies on the 2020 Growth List are really exceptional,” said Susan Grimbly, Growth List Editor. “Their stories are a master class in how to survive when the economy throws a curveball. Despite turbulence, the 2020 Growth List companies showed resilience, spirit and, most importantly, empathy and strong leadership. As we celebrate over 30 years of Canada’s Fastest-Growing Companies program, it’s encouraging to see that the heart of Canada’s entrepreneurial community beats strong, even in tough times.”
“Being included in the Growth List for the 3rd year in a row marks a significant milestone for SendtoNews,” said SendtoNews Chief Executive Matthew Watson. “Revenue growth is always nice, but has always been considered a by-product of our real measure of success - helping our publishing, content, and advertising partners thrive by using our premium offering of digital video content, technology and monetization, and we share this recognition with them.”
For more information on the ranking, visit GrowthList.ca
STN Selected as the Primary OVP of the Las Vegas Review-Journal see more
Source: MediaPost by Sara Guaglione: SendtoNews is partnering with the Las Vegas Review-Journal to provide video coverage of the Las Vegas Raiders football team’s inaugural season, with official content from the NFL.
SendtoNews will also supply the Las Vegas Review-Journal’s digital properties with video in news, business, entertainment, lifestyle, weather and travel categories.
The company will provide tech and monetization solutions to the daily newspaper brand.
The two companies have worked together for over five years, but now SendtoNews will be the publication's primary (but not exclusive) video provider.
The Raiders football team was previously based in Oakland, California, but relocated to Las Vegas in January. They are the first NFL team based in the state of Nevada. Home games will be played at the new Allegiant Stadium once the 2020 NFL season kicks off on September 10.
The Las Vegas Review-Journal will also become one of the first digital publishers to provide original content to SendtoNews’ online video platform.
That includes over 18,000 videos from the Las Vegas Review-Journal on the city's business, news, UFC, MMA, boxing and the Las Vegas Golden Knights ice hockey team.
SendtoNews' content providers also include the Associated Press, Bloomberg, Conde Nast and organizations like the NBA, MLB and NFL.
SendtoNews has more than 1,800 publisher partners, including the New York Post, San Francisco Chronicle, Chicago Tribune, Houston Chronicle and Baltimore Sun, that use its services to help increase revenue, time spent and total page views.
SendtoNews has an archive of over 1 million videos, with up to 5,000 new videos every day, according to the company. Publisher partners can draw from the company's video library to complement their reporters' own coverage.
SendtoNews also provides an AI-powered video player that scans a publisher's article for keywords and automatically embeds the most relevant video in its library into the article.
The platform can monetize the resulting views and share revenue with the publisher.
Working with IRIS.TV will allow to offer brands and agencies the best contextually relevant video see more
IRIS.TV, a video intelligence platform, today announced the introduction of SendtoNews to the company’s Contextual Video Marketplace. With this integration, STN's online video platform of premium content will be contextually segmented by a growing list of leading data providers including Oracle Data Cloud, Comscore, GumGum, and Spectrum Media Services. Marketers will now be able to contextually target STN’s over a billion monthly video views across thousands of trusted publishers in a privacy-first and brand-suitable way.
The SendtoNews video platform delivers a contextually relevant experience for publishers’ articles by providing premium relevant video content along with increased monetization from video advertising. Premium content includes video from Associated Press, Bloomberg, MLB, Rolling Stone, Conde Nast, Variety, the NFL and hundreds of others.
Recently, SendtoNews worked with their league content partners like MLB, the NBA, NFL and PGA Tour to receive “Best Of” packages that include hundreds of pieces of video content, including the Washington Nationals 2019 World Series Run, Highlights of Michael Jordan’s Career, the Top All-Time NFL Rookie Performances and much more. Several Fortune 100 brands have already leveraged this content for their previously paused sports ad spend and are now reaching local audiences in contextually relevant environments.
“We’re thrilled to have SendtoNews integrated into our Contextual Video Marketplace,” said Richie Hyden, COO & Co-founder of IRIS.TV. “It’s great to partner with an innovative team that shares a mission of enabling the world’s leading publishers and brands to maximize the value of video in a cookieless world.”
“Working with IRIS.TV will allow us to offer brands and agencies the best contextually relevant video experience,” said Matthew Watson, CEO of SendtoNews. “We are excited for the value this partnership will bring to brands, and, concomitantly, our publishers.”
IRIS.TV’s contextual video marketplace simplifies the complexity of the video ecosystem across CTV, web, and mobile video to enable context and brand-safety targeting capabilities for the first time. The marketplace has simplified thousands of integration points into a single ecosystem bringing together publishers, contextual data partners, ad servers and SSPs into a marketplace that enables publishers’ video content to be analyzed and categorized into industry-accepted brand-safety and brand-suitable segments that can be purchased by marketers through any DSP for direct, private marketplace and open auction buying.
Premium Video from SendtoNews has helped digital publishers deliver in a challenging time see more
Publishers like Hearst, Tribune, New York Post and TribLIVE have found a new way to engage users and drive revenue during a turbulent time. By partnering with SendtoNews to supply their readers with premium, engaging and revenue generating video content, publishers have seen an over 1000% increase in revenue from SendtoNews in certain cases, while at the same time enhancing workflow and cost savings.
As audiences are spending more time online, SendtoNews has enabled publishers to not only keep their users engaged longer but generate more revenue by delivering video cost free from premium providers like the Associated Press, Bloomberg, MLB, Rolling Stone, Conde Nast, Variety, the NFL and over 100 others. Combined with the publisher’s article editorial, the SendtoNews video platform delivers a contextually relevant experience for their readers alongside increased monetization from video advertising sold by STN. The resulting revenue is shared with the publisher.
SendtoNews is a lifeline to publishers looking for a turnkey digital video platform of content, technology and monetization. Publishers who have leveraged the entirety of the STN platform have yielded tremendous results in terms of engagement, revenue and cost savings. Year over year numbers show increases in revenue of over 1000% and over 20x growth in video viewership from SendtoNews.
Pittsburgh’s TribLIVE, who saw a year over year increase of 215% in revenue and 202% in video impressions from SendtoNews, are thrilled with the platform’s performance.
“It’s never been more important to get accurate and up-to-date information to our audiences,” said Jennifer Bertetto, president and CEO of Trib Total Media, TribLIVE’s parent company. “The Trib has been very pleased with the audience and revenue that our partnership with SendtoNews has brought, and the Smart Match technology has allowed us to target the information our readers are seeking. With its turnkey video platform, SendtoNews has transformed our ability to provide site-wide, contextually relevant video, making SendtoNews one of our most valued partners.”
SendtoNews’ goal has always been to deliver real solutions to help publishers improve their workflow with digital video while maintaining editorial integrity and enhancing user experience. The workflow enhancements have come in the form of an AI powered video player, which matches a publisher's written editorial with the video content in the STN library of over 600,000 videos. Another solution that has helped publishers deliver relevant and up-to-date video to their users is a player dedicated to COVID-19 Coverage, which automatically refreshes with the latest news every 20 minutes, delivering clips from STN’s 5000+ daily videos. The player sees up to 10 million video plays per day, as publishers are eager to ensure their audience stays updated and informed.
“We want publishers to be able to offer the most current and relevant video content on their site to help their audience through turbulent times both to inform and to entertain,” says SendtoNews CEO Matthew Watson. “We constantly strive to find ways to ensure that their users remain informed and engaged, while providing an enhanced source of revenue that is needed in the industry – now more than ever”.
One example is SendtoNews’ “Reliving Sports” initiative. SendtoNews worked with their league content partners like MLB, the NBA, NFL and PGA Tour to receive “Best Of” packages that include hundreds of pieces of video content, including the Washington Nationals 2019 World Series Run, Highlights of Michael Jordan's Career, the Top All-Time NFL Rookie Performances and much more. The content supplied to publishers lets them engage their audiences when league play is on hold, while offering an attractive destination for brands looking to allocate ad dollars previously earmarked for sports. Several Fortune 100 brands have already leveraged this content for their previously paused sports ad spend, and are now reaching local audiences in contextually relevant environments with a thirst for these videos.
“SendtoNews’ Reliving Sports initiative is an amazing opportunity for any advertiser looking to reach audiences in trusted and brand friendly environments.” Says Craig Sloan, EVP of Home Team Sports. “It provides a premium avenue for brands looking to capture the excitement, passion and emotional connection fans have to these memories while league play is on hold.”
SendtoNews’ initiatives in publisher-focused digital video content, technology and monetization solutions have yielded record viewership for the company and their publishers. In the recent release of March’s US Comscore rankings, SendtoNews ranked 9th out of the top 100 digital video properties with nearly 600 Million views on desktop alone.
SendtoNews publishing partners will be able to access historic sports content see more
Continuing in its industry-leading service to publishers, SendtoNews (STN) is delivering a curated, custom selection of the best moments in sports, featuring championship runs, unforgettable plays and key moments that will help keep fans engaged.
With more users online and engaged than ever, STN’s custom “Reliving Sports” videos give publishers an innovative way to deliver sports content to their readers from premium providers like the NBA, MLB, NFL, PGA Tour and more. Publishers can now let Nationals fans relive the entire 2019 season, Cubs fans look back at their first World Series win in 109 years from 2016 and Raptors fans revisit their first-ever NBA championship. And with great highlights like Michael Jordan’s career high game or the 10 greatest rookie seasons in NFL History, fans can get their sports fix until their favorite team is back in action.
“We are thrilled to provide publishers a unique way to engage their users and give them an escape or at least a happy distraction during a hiatus in the regular sports season, all while maintaining a reliable source of monetization,” says SendtoNews CEO Matthew Watson. “Everything we do at STN is aimed at helping publishers deliver the best possible experience to their audience by keeping them engaged and excited with the content from the teams they love and moments they can never forget.”
STN’s “Reliving Sports” content can be leveraged to create a series of articles for publishers featuring top moments, retrospectives, individual games for playoff runs, profiles on featured players, and more, offering readers engaging content while allowing them to keep an emotional connection to their favorite team.
“Reliving Sports” is just a taste of STN’s extensive content library, which boasts over 600,000 premium videos and ingests thousands more every day from the world of news, business, sports, lifestyle, technology, health, food, to name a few. With content from Associated Press, Bloomberg, Bon Appetit, Rolling Stone, MLB, Variety, NFL, Vanity Fair, NBA and over 100 others, the STN library is a transformative resource for publishers looking for site-wide, contextually relevant and up to date video combined with premium monetization and industry leading player technology.
SendtoNews owns and operates the leading digital video distribution platform in North America, supplying more than 1800 digital publishers with revenue, premium content and advanced video player technology. SendtoNews is the video distribution platform for over 100 content creators, including the NFL, Associated Press, MLB, Bloomberg, Rolling Stone, NBA, PGA Tour, Variety, NHL and MLS, complementing their efforts to grow and engage their digital audience while providing additional revenue opportunities for their advertisers and sponsors.
SendtoNews’ video platform and AI-powered Smart Match player has become an indispensable resource in content, technology and monetization to publishers across North America, making SendtoNews a key partner to industry leaders like Hearst, Gannett, Tribune, McClatchy, USA Today and thousands of other newspaper.coms, broadcast.coms, radio.coms and native digital sites.
SendtoNews’ Industry-leading video distribution platform named a finalist for Best Video Platform see more
SendtoNews’ Industry-leading video distribution platform has been named a finalist for Best Video Platform and Best Ad-Supported Video Service
SendtoNews (STN) is thrilled to announce Cynopsis has selected them as a double finalist for the 7th Annual Cynopsis Model D Awards in the following categories: Best Video Platform and Best Ad-Supported Video Service. The Cynopsis Model D awards recognize digital platforms that excel in online video content, advertising and technology and are at the forefront of their respective fields.
“Cynopsis is a must-read for everyone in our industry,” says Matthew Watson, SendtoNews CEO. “We are extremely honored to be recognized in these two categories which highlight the core of our strengths and platforms that appeal to publishers. Congratulations to all the finalists and thank you to all our partners who are responsible for our success.”
SendtoNews’ nominations come on the heels of a record setting August Comscore US Desktop, Mobile and OTT Viewership numbers release, which has STN ranked 25th out of all content categories, ahead of platforms such as Amazon and Twitter, with over 500 million video views in the US alone.
"Congratulations to the team at SendtoNews for these well-deserved nominations," said Ryan Kenney, VP of Platform at SpotX. "SendtoNews continues to deliver premium video content to viewers, and we are honored to call them a partner and help drive meaningful revenue."
Cynopsis’ recognition of SendtoNews is spearheaded by their industry-leading publisher video technology, including “Smart Match”, an AI-powered player that reads a publishers article, matches it with the most relevant video in the STN library and instantly produces it in the editorial content when published. Publishers using Smart Match never have to spend time or resources ensuring engaging video is in their articles or properly monetized, delivering one of the best user experiences and revenue-generating opportunities in digital publishing. Smart Match has yielded results such as a 3.1x increase in impressions, 3.9x longer user time on page, and up to 1100% digital revenue growth in case studies.
The awards will take place on Friday, November 8th at Tribeca’s ThreeSixty in New York.
SendtoNews owns and operates the leading digital video distribution platform in North America, supplying more than 1600 digital publishers with revenue, premium content and advanced video player technology. SendtoNews is the video distribution platform for over 100 content creators, including the NFL, Associated Press, MLB, Bloomberg, Rolling Stone, NBA, PGA Tour, Variety NHL ,and MLS, complementing their efforts to grow and engage their digital audience while providing additional revenue opportunities for their advertisers and sponsors.
SendtoNews’ video platform and AI-powered Smart Match player has become an indispensable resource in content, technology and monetization to publishers across North America and made them a key partner to industry leaders like Hearst, Gannett, Tribune, McClatchy, USA Today, and thousands of other newspaper.coms, broadcast.coms, radio.coms and native digital sites.
For more information on SendtoNews, please visit www.sendtonews.com.
Media Contact: David Davies SendtoNews 855-590-1991 firstname.lastname@example.org
SendtoNews grew revenue by a stunning 13,898% over the past 5 years see more
SendtoNews (STN), owner and operator of North America’s foremost digital video distribution platform, was recognized on Canadian Business and Maclean’s Growth 500, the definitive list of Canada’s fastest-growing companies for 2019. Along with this overall ranking at #4 with 13,898% revenue growth, STN ranked #1 in the Marketing and Media category.
“Our growth is driven by our relentless commitment to serving our publishing, sales and content partners and is a reflection of the proven long term value we bring to all of them with our digital video distribution platform,” says Matthew Watson, CEO of SendtoNews. “We share this reflection of our combined success with them, our staff and our investors. Thank you again to Canadian Business and Maclean’s, and congratulations to all the companies on the list,” added Watson.
Along with revenue growth, STN saw a tremendous increase in year-over-year video views increasing by 395% in Canada and 415% in the US from 2017-2018 according to Comscore. STN delivers a unique combination of industry-leading and best-in-class video technology, content and monetization that helps sites like the New York Daily News, National Post, San Francisco Chronicle and USA Today see demonstrated growth in page views, time on page and revenue. SendtoNews is the video distribution platform for the NFL, NBA, MLB, PGA Tour, MLS and over 100 other content creators.
“The companies on the 2019 Growth 500 are truly remarkable. Demonstrating foresight, innovation and smart management, their stories serve as a primer for how to build a successful entrepreneurial business today,” says Beth Fraser, Growth 500 program manager. “As we celebrate over 30 years of the Canada’s Fastest-Growing Companies program, it’s encouraging to see that entrepreneurship is healthier than ever in the country.”
Produced by Canada’s premier business and current affairs media brands, the Growth 500 ranks Canadian businesses on five-year revenue growth. Growth 500 winners, including SendtoNews, are now profiled in a special print issue of Canadian Business published with Maclean’s magazine and online at CanadianBusiness.com and Growth500.ca.
SendtoNews owns and operates North America’s largest sports video distribution platform, supplying more than 1600 digital sports news properties with revenue, premium content and advanced video player technology. SendtoNews is the video distribution platform for 75+ sports content creators and leagues, including the NFL, MLB, NBA, PGA Tour, NHL, and MLS, complementing their efforts to grow and engage fans while providing additional revenue opportunities for their advertisers and sponsors.
SendtoNews’ video platform and AI-powered Smart Match player technology increases viewer engagement, with publishers seeing 3.1x more impressions, 3.9x longer time on page, and up to 1100% digital revenue growth after deploying the SendtoNews’ video platform on their site. SendtoNews is a key partner to publishers like Hearst, Gannett, Tribune, Post Media, McClatchy, USA Today, and thousands of other newspaper.coms, broadcast.coms, radio.coms and native digital sites.
For more information on SendtoNews, please visit www.sendtonews.com
Media Contact: David Davies SendtoNews 855-590-1991 email@example.com
SendtoNews Video Inc. posted an articleSendtoNews’ AI-powered video platform will distribute NASCAR race highlights see more
Digital sports video platform SendtoNews (STN) today announced a multi-year digital partnership with NASCAR Digital Media. Under the new agreement, SendtoNews receives rights to distribute NASCAR® race highlights and other event content to its more than 1600 digital publishing partners across North America, further expanding the reach of NASCAR’s digital audience. The partnership will provide highlights for all NASCAR national series races and qualifying events, including the upcoming 61st running of the Daytona 500 on February 17.
By tapping into SendtoNews’ turnkey video platform, NASCAR Digital Media will be able to instantly connect with a new digital audience of racing fans. As soon as highlights are available, publishers will instantly be able to embed the official NASCAR race content and interviews into their articles.
“NASCAR is very well suited for digital consumption and we’re proud to add it to our roster of major sports leagues including MLB, NFL, NBA, PGA Tour and 70 other leagues and sports content creators,” said Matthew Watson, CEO at SendtoNews. “Across our platform, we’re able to provide NASCAR with a way to engage millions of additional fans.”
The partnership also allows NASCAR Digital Media to capitalize on SendtoNews’ Artificial Intelligence powered Smart Match video player. Publishers only need to use one embed code for their entire site as STN’s Smart Match video player instantly selects the most contextually relevant video in STN’s content library of over 400,000 videos and automatically includes it with the published article. By eliminating the resources required of publishers to incorporate official video content into their articles, SendtoNews is strengthening the connection between publishers, content creators like NASCAR Digital Media, and local fans across North America.
“NASCAR fans are more connected than ever before, and we’re always looking for new ways to better reach our fans wherever they consume racing news, particularly when it comes to video content,” said Tim Clark, vice president of NASCAR Digital Media. “With its innovative video distribution platform, SendtoNews also creates advertising opportunities for partners looking to engage the most loyal and passionate fans in sports.”
NASCAR Digital Media will provide SendtoNews with racing highlights (qualifying and race) and video features for the Monster Energy NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR Gander Outdoors Truck Series™. To get official NASCAR race highlights on your site, please visit www.sendtonews.com or email firstname.lastname@example.org for more info.
By providing a three sided platform of innovative technology, premium sports content and monetization services, SendtoNews has become North America’s leading sports video distribution platform serving more than 1600 digital sports news properties across North America. SendtoNews currently generates over 300 million monthly video views through the distribution of exclusive and semi-exclusive content from 75+ sports content creators and leagues, including the NFL, MLB, NBA, NHL, NASCAR and the PGA TOUR and is consistently ranked in the top 3 of the comScore sports video category.
SendtoNews’ video platform and AI-powered Smart Match player technology has been shown to increase viewer engagement, with publishers seeing a lift of 3.1x more impressions, 3.9x longer time on page, and up to 1100% digital revenue growth after deploying STN’s video platform on their site. SendtoNews is a key partner to publishers like Gannett, Tribune, McClatchy, USA Today, and thousands of other newspaper.coms, broadcast.coms, radio.coms and native digital sites.
For more information on SendtoNews, please visit www.sendtonews.com.